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Behind the Counter: How South Point Grocery Makes Our Sandwiches

Most grocery store delis hand you something pre-made and wrapped in plastic. At South Point Kitchen, the sandwich counter works differently. Every sandwich is built to order, pressed or toasted when it calls for it, and made with ingredients that the team has already put real work into before your order even comes in.

That might sound simple. But there’s a process behind it that’s worth knowing about, because it’s what makes the difference between a sandwich that’s just fine and one you come back for.

It Starts Before You Order

A lot of what makes South Point Kitchen sandwiches stand out happens before the counter opens. Several of the spreads, sauces, and toppings on the menu are made in-house, which means the team is prepping them fresh, not pulling them from a jar or a squeeze bottle shipped in from somewhere else.

Take Rick’s Reuben (#3). The Russian dressing on that sandwich is made in-house, and so is the sauerkraut-olive blend layered in with the pastrami and Swiss. Those aren’t details you’d notice by reading a menu description, but you notice them when you eat it. The flavors are more specific, more considered. That’s the point.

The Crackpot (#5) has herb cream cheese made in-house too, spread on a French roll alongside slow cooked pork, banana peppers, French onions, tomato, and Swiss cheese. And the Meatball Deluxe (#10) — house made meatballs, full stop. That’s not a shortcut item. Someone made those.

The Meat Is Worth Talking About

South Point Kitchen proudly features Kretschmar deli meat, a premium deli brand known for clean ingredients and quality cuts — the kind of thing you’d notice if you’ve had enough mediocre deli sandwiches to know the difference.

You’ll taste it in sandwiches like The Grinder (#6), which layers capicola, salami, and pesto with tomato, banana peppers, provolone, vinegar and oil on a French roll. Or The Club (#8), where roast beef, turkey, and bacon come together with tomato, Swiss, spicy mayo, vinegar and oil. The meat quality carries those sandwiches in a way that cheaper cuts simply wouldn’t.

Toasted or Grilled, Not Just Assembled

A French roll that’s been properly toasted holds up to sauce and toppings instead of going soft halfway through. A grilled sandwich develops texture and warmth that you just can’t get from ingredients piled cold on bread. That’s why the kitchen has both a toaster and a grill – to ensure you get the perfect sandwich every time you order.

For something like the Big Cheese (#9) — American, provolone, cheddar, fennel cream cheese, garlic butter, tomato, vinegar and oil on sourdough — the way the bread is finished makes a real difference in how all those cheeses come together. Same with Rick’s Reuben on rye. The grill isn’t just for show.

A Few Worth Trying First

If you’re new to the sandwich counter, here are a few that give you a good feel for what the kitchen does well.

The Heels (#1)

Bacon, provolone, hot sauce peanut butter, strawberry preserves, and roasted jalapeño on a French roll. It’s a combination that sounds like it shouldn’t work and absolutely does. Sweet, spicy, savory — the kind of sandwich people order once on a dare and then keep coming back for on purpose.

Rick’s Reuben (#3)

Pastrami, Swiss, sauerkreaut-olive blend, and house made Russian dressing on rye bread. The housemade components are what set this one apart from a diner Reuben. Everything is more intentional, and you can taste it.

The Crackpot (#5)

Slow cooked pork, banana peppers, French onions, tomato, herb cream cheese, and Swiss on a French roll. The pork is slow cooked, the cream cheese is made in-house, and the whole thing is the kind of sandwich that takes a minute to eat because you’re paying attention to it.

Meatball Deluxe (#10)

House made meatballs, pepperoni, mozzarella, and pesto. The meatballs are made here, which is the whole reason this one is on the list. It’s straightforward and done right.

The Counter Is Worth a Stop

South Point Kitchen isn’t trying to be a restaurant. It’s a sandwich counter inside a neighborhood grocery store, and it operates with the kind of care and consistency that most standalone sandwich shops don’t bother with.

Housemade components, quality deli meat, a full menu of 10 sandwiches and a build-your-own option, toasted and grilled to order. That’s not a coincidence. That’s just how South Point does things.

South Point Grocery Pimento Cheese Sandwich
South Point Grocery sandwich memphis

June is National Dairy Month — and South Point is Churnin’ with Local Flavor

There’s no better time than June to give a proper shout-out to the dairy staples that fill our fridges, brighten our breakfasts, and chill down our summer afternoons. At South Point Grocery, we’re celebrating National Dairy Month the only way we know how—by spotlighting some of the freshest, most flavorful dairy products you’ll find right here in the heart of Downtown Memphis.

From classic milk to creamy local puddings, we’ve stocked our shelves with Southern favorites and farmer-owned brands you can feel good about. Take a look at some of our top picks, and swing by the store to discover what fresh tastes like.

Prairie Farms: Farmer-Owned, Memphis Loved

We’re big fans of Prairie Farms—and for good reason. This farmer-owned brand is a go-to for Memphis families who want simple, quality milk without the fuss. Whether you’re reaching for whole milk, 2%, or reduced-fat options, Prairie Farms delivers every time with no artificial growth hormones and a long-standing reputation for freshness.

Their classic Whole Milk and 2% Reduced Fat Milk are kitchen staples, perfect for pouring over cereal, baking up family recipes, or making a next-level café latte at home. It’s local, it’s reliable, and it’s always on our shelves.

Prairie Farms Lowfat Strawberry Yogurt

Craving something cool and creamy? Prairie Farms also offers lowfat yogurt, made with real fruit and local milk. The strawberry flavor is a customer favorite—slightly sweet, super smooth, and packed with flavor without all the additives.

Pro tip: grab a few for breakfast-on-the-go or keep them on hand as an afternoon pick-me-up when the Memphis sun is beating down.

Prairie Farms Frozen Treats

We know Memphians know how to stay cool, but Prairie Farms’ Ice Cream Sandwiches and Fudge Bars make it even easier. These frozen favorites are made with real ice cream and real cocoa, no high-fructose corn syrup in sight.

  • Vanilla Ice Cream Sandwiches: Creamy vanilla tucked between soft chocolate wafers—summer nostalgia in every bite.
  • Classic Fudge Bars: Rich, smooth, and totally satisfying for chocolate lovers.

Whether you’re hosting a backyard BBQ or just craving a midnight snack, these small-batch treats are a must-stock for your freezer.

Elise Dessert Co.: Memphis-Made Magic in a Cup

If you’ve got a sweet tooth and a soft spot for Southern comfort, you need to get your hands on Elise Dessert Co. Their handcrafted pudding cups are made right here in Memphis, and each one is a decadent nod to traditional family recipes—with a gourmet twist.

What started as a homemade treat from owner Elise Brown’s own kitchen has grown into a full-blown local favorite. Known for their rich flavor, creamy texture, and perfect layering, these desserts are made with love and the highest quality ingredients.

Popular flavors include:

  • Cookies N’ Cream
  • Banana Pudding
  • Strawberry Shortcake
  • Butter Pecan
  • Southern Caramel
  • Peach Cobbler (when in season)

Whether you’re craving a solo treat, planning a dinner party, or just feel like showing off a little Memphis flair on your dessert table, Elise’s puddings are always a good idea. Swing by our grab-and-go fridge to stock up—you’ll find yourself coming back for more.

Cheese, Please

You didn’t think we’d skip the cheese, did you? Our curated cheese case features a world of flavor—from Southern favorites to international classics. Whether you’re crafting a charcuterie board for a riverfront picnic or layering slices on your famous grilled cheese, we’ve got something for every palate.

Some of the cheeses you’ll find:

  • Tillamook cheddar and pepper jack blocks
  • President Brie and Camembert
  • Castello, Roth, and Hofmeister wheels and wedges
  • A selection of goat cheeses, blue cheeses, and creamy spreads

Need a pairing? We’ve got artisan crackers, honey, and dried fruit nearby to round out your board like a pro.

Stop By and Celebrate with Us

This June, we invite you to stock up, snack proud, and celebrate the dairy delights that bring our meals—and our city—together. Whether you’re grabbing a gallon of milk, a scoop of pudding, or a wedge of something funky for your next gathering, South Point Grocery has what you need.

Find us at 136 Webster Ave., in the heart of Downtown Memphis.
Open daily from 7 AM to 9 PM.

Come hungry. Leave happy. Stay cheesy.